Name: ASC StEM3-VP - Virtual Production Evaluation Assets Joining DPEL - Bill Baggelaar, Rocketfrog Consulting; Jay Holben, Independent Director & Producer
Start: 2026-07-19T14:20:00-0700
End: 2026-07-19T14:40:00-0700

July 19| Los Angeles, California
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ASC StEM3-VP - Virtual Production Evaluation Assets Joining DPEL - Bill Baggelaar, Rocketfrog Consulting; Jay Holben, Independent Director & Producer

Sunday July 19, 2026 2:20pm - 2:40pm PDT

JW Marriott - Gold Ballroom 3+4

Because of new developments in realtime game engines and large LED volumes, in-camera visual effects (ICVFX) has become a common form of virtual production used by cinematographers and filmmakers worldwide. Yet there is no Standard Evaluation Material for ICVFX available to filmmakers.

Developed by the Motion Imaging Technology Council (MITEC) of the American Society of Cinematographers (ASC), the Standard Evaluation Material 3 project for virtual production (StEM3-VP) will provide freely and readily available content on the ASWF Digital Production Example Library (DPEL) to help filmmakers evaluate in-camera visual effects stages.

Presenters

Jay Holben

Independent Director & Producer, Adakin Productions

Jay Holben is an award-winning independent director and producer living in Los Angeles, California. His feature film work includes Before the Dawn, Of Fortune and Gold, and The Invoking 2. A former cinematographer, he is an associate member of the American Society of Cinematographers... Read More →

Bill Baggelaar

Entertainment Technology Leader, Rocketfrog Consulting

ASC StEM3 VP Virtual Production Evaluation Assets Joining DPEL Baggelaar pdf

Sunday July 19, 2026 2:20pm - 2:40pm PDT
JW Marriott - Gold Ballroom 3+4

Session Presention

Slides Attached Yes

Open Source Days 2026

Jay Holben

Bill Baggelaar

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